Monday, October 26, 2009

MARKETING MIXX!

So far this year we have learned a lot in marketing class. We have went through most of the steps and what is needed to successfully market products. The first 4 the we learn were the 4 P's: Product, Place, Price, Promotion. Without these, you couldn't even start to market. Then we learned about the 7 Keys: Product Service Management, Distribution, Selling, Financing, Marketing-Info Management, Pricing, and Promotion. These 7 are all co-dependent on each other which means if one would fail, the rest would fail also.

Wednesday, October 14, 2009

Pricing...



In the video we watched, the topic was about over priced sneaker. Stephon Marbury introduced his line of sneakers which he said that they were affordable, not cheap and had the same quality as Air Jordan's.
Marbury's mother said back when he was growing up, she didn't have the money to got out and buy $150 sneakers. She needed that money to survive and put food on the table for her kids.
I believe wanting something just means that you just want it to have it. It's not going to benefit you in anyway, but needing something means you need it for something important that might benefit you in the long run.
I buy fashion based on the quality, the style of the time, and also the price. Things don't have to be expensive to b e nice.